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2023-09-25
In the luxury watch industry, competition for ultra-thin watches is fierce. Ultra-thin watches are highly sought after by watch enthusiasts and collectors, and customized watches have become a core competitiveness.
1. Technical achievements: Manufacturing ultra-thin watches requires precision engineering and craftsmanship. Watchmakers race to push the limits of thinness while maintaining accuracy and durability, with the thinnest watch reportedly reaching 1.75mm.
2. Prestige: Ultra-thin watches are often regarded as a symbol of prestige and sophistication. Owning an ultra-thin watch from a well-known brand can enhance one's status in the eyes of watch lovers.
3. Rarity: Compared to thicker watches, these watches are relatively rare because they are more challenging to design and manufacture. Limited production increases their demand.
4. Aesthetics: Many people appreciate the stylish and simple design of ultra-thin watches. Its slim silhouette makes it more comfortable to wear and complements formal attire.
Due to these factors, established luxury watch brands such as Patek Philippe, Audemars Piguet, Vacheron Constantin, and Jaeger-LeCoultre, as well as new entrants, continue to innovate and create thinner, more elegant timepieces. They invest in new materials and technologies to make movements and cases thinner.
Customizing ultra-thin watches is something that many watch brands need to do. Factors such as design, complex functions, brand reputation, and pricing will also affect the fierce competition between different brands and models in the ultra-thin watch market.
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