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OEM timepiece manufacturer in Shenzhen, China.
Home > News > Industry News

The best solution for custom mechanical watches

   2023-08-08  

Custom mechanical watches involve a combination of design, craftsmanship, and attention to detail. If you are considering the best solution for customizing a mechanical watch, or you don’t know how to customize a mechanical watch, you can implement it through the following steps and precautions.

 

1. Design concept and idea


Start with a clear design concept that matches your brand identity and target market. Work with experienced designers to create unique and visually appealing watch designs.


Incorporate special features or complications that set your watch apart, such as a tourbillon, moon phase indicator, or power reserve indicator.

 

custom mechanical watches

 

2. Material selection


The case, dial, hands, crown, and strap are made of high-quality materials. Materials may include stainless steel, precious metals (gold, platinum), ceramics, sapphire crystals, and exotic leathers.


Choose materials for durability, aesthetics, and functionality.

 

3. Selection of mechanical watch movement


Choose a reputable movement manufacturer such as ETA, or Sellita, or even consider building your own movement for a more unique touch. Depending on the expected price point of the watch, a range of movement options is available, from basic to complex.

 

4. Process and assembly


Work with a watch factory that has experience in hand assembling and finishing watches.
Focus on precise assembly, adjustment, and testing to ensure accurate timekeeping and reliability.

 

5. Customization options


Offer customers a variety of customization options, such as case size, dial color, strap options, and even engraving. Provide customers with a platform to personalize their watches according to their preferences.

 

6. Quality control


A strict quality control process is implemented to identify and correct any flaws or deficiencies before the watches are delivered to the customer. Check for the precision of movement, water resistance, and overall aesthetics.

 

7. Brand and packaging


Create a strong brand identity that resonates with your target audience. Uniquely designed packaging reflects the uniqueness and quality of the watch.

 

8. After-sales service


Provide comprehensive warranty and after-sales service to give your customers peace of mind. Provide service and repair options to maintain long-term customer relationships.

 

Customizing a mechanical watch requires a substantial investment in time, resources, and expertise. Working with experienced professionals, from designers to watchmakers, is crucial to ensuring the success of your business.

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