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OEM timepiece manufacturer in Shenzhen, China.
Home > News > Industry News

The difference between high-end watches customized by watch manufacturers and ordinary watches

   2023-01-29  

Is there a big difference between the high-end watch processing of watch manufacturers and ordinary watch processing? In fact, there is not much difference in their functions, but only in the watchmaking process. After all, the positioning is different, the value is also different, and the texture of the watch will also be different.

 

1. The brand positioning of high-end watches is different from that of ordinary watches


It is obvious in the publicity of their respective brands and the popularity of the brand itself, and the gap is huge. At the same time, the difference in material selection costs between high-end watches and ordinary watches is as high as 10 times, but the price gap between their own sales is huge. Dozens or even hundreds of times, and a large part of the reason is reflected in its own brand value.

 

watch manufacturers

 

2. The overall quality is different from that of the watch itself


The daily error standard for ordinary watches is ±30 seconds/day, the error standard for Swiss brands is ±15 seconds/day, and the error standard for mechanical watches certified by the Observatory is between +6 and -4 seconds. Just like some watches of the Rolex brand can already achieve ±2 seconds/day. Although it seems that the error is only shortened by a few seconds, this means that the more accurate the watchmaking process, the higher the quality.

 

The more expensive a watch is, the longer it usually lasts. Generally speaking, a luxury mechanical watch can be used for decades or hundreds of years. The service life standard of ordinary movement watches is five to six years, and it will be even lower if maintenance is not paid attention to.

 

3. The polishing process is different from the fineness of manufacturing


The birth of some top watches is not only their use value but also known as exquisite works of art. However, the movement of ordinary mechanical watches is rough, basically without any polishing process, and some even directly use blank movements to save costs. The polishing and processing fineness of expensive watches has also increased step by step, but the price change has brought geometric growth.

 

Swiss high-end watches basically use self-produced movements, and the grinding fineness is further improved, even down to screw chamfering, small parts polishing, etc., and the movements give people a pleasing visual enjoyment.

 

Watches with different brand positioning have their own unique consumer groups. As a professional watch manufacturer, we recommend that consumers purchase rationally and purchase watches reasonably according to their own income. Watch brands purchase watches in the appropriate price range according to their customer positioning.

 Mechanical watch manufacturers: Precautions for maintaining mechanical watches What materials are commonly used in custom watches?  

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